Hospitality Brand Management, Marketing, Advertising, PR, and other fortuitous thoughts.



Added Value?

Sep 8, 2010
Photo by ronocdh


How much time and money do hotels spend on unnecessary services/amenities that add NO value to a guest experience and produce so much waste?

  • VIP fruit platters / wine that no one eats
  • Printed collateral that no one looks at
  • Corporate contracts that include added benefits that don't get used
  • Keeping outlets open when they are empty
  • Unrequested turn-down treats
  • Flowers that die
  • A welcome gift or souvenir that stays in the room after check-out
>>How can we add value and reduce waste? 

0 comments:

Post a Comment

hospitality brand

Hospitality Brand Management, Marketing, Advertising, PR, and other fortuitous thoughts.

Legal

This blog does not represent the thoughts, intentions, plans or strategies of my employers or clients. It is solely my opinion.